The Ride Don’t Hide movement began in 2010 as Michael Schratter, a Vancouver teacher and newspaper columnist, embarked on a global journey to cycle 40,000 kilometers, crossing six continents and 33 countries to raise funds for CMHA BC Division. Michael’s mission was to circumnavigate the world, sharing stories with people in different countries, and in doing so, bring attention and awareness to the stigma surrounding mental illness. People were invited to share their stories and make a promise to help end mental illness stigma on his website, where Michael shared photos, stories and reflections from the road.
To continue Michael’s legacy, CMHA adopted Ride Don’t Hide as their flagship mental health fundraising initiative. Led by CMHA BC Division, the Ride Don’t Hide Community Bike movement began. In 2012, the CMHA Vancouver Community Bike Ride partnered with Ride Don’t Hide. The combined event, a partnership between CMHA Vancouver-Burnaby, North & West Vancouver branches, and BC Division, raised $75,000 and engaged 500 participants.
Now with more than 25 communities across 8 provinces and over 10,000 participants annually, Ride Don’t Hide has generated a total of nearly $8.5 million towards mental health programs and services in communities across Canada.